Growing up, your school life was defined by your kit and uniform. You could tell where you were in the year by the clothes you were wearing. Crew neck jumpers for September as you started the academic year, an Oxford woven shirt and knitted cricket jumpers as the summer term began. I can still remember the feeling of putting on your school colours and unique v-neck jumper for the first match of the season. Having your own name sewn into your uniform and kit is a rite of passage. As well as being practical, so you can identify that a garment is yours among the hundreds of other lads in your year - it's also a sign that this shirt is yours to take forward, to grow into, and to put your own stamp on, both on and off the pitch.

Even now, when I see garments in charity shops with the names of their previous owners sewn into the lining or the back yoke, I cannot help but love them all the more. There is personality and authenticity in a garment well lived. No garment is the same, and neither is a back-neck name label. I remember finding the sewing kit at home with four generations of name labels inside, it was beautiful to see how family garments had been passed down from generation to generation.  

Cash's clothing labels are a design classic. The simplest design in chalk white with navy lettering, they are instantly recognisable and remarkably durable. Made from natural fibres, these labels evolve with wear and time. The unique properties of cotton mean you will notice changes in texture, surface pilling, and softening, all part of the material's natural character. These changes are intentional and expected, reflecting the life of the garment and the way it is worn. No two name labels will age the same, each will tell its own story.